Just when you were getting comfortable with Web 2.0, it’s time to start thinking about Web 3.0. But don’t fret: the geeks and the gurus began shaping Web 3.0 ten years ago, when Sir Tim Berners-Lee, who is largely credited ...
more
Except, perhaps, to answer the door when the pizza man comes.
Not to be outdone by rival
Pizza Hut, who is set to launch a
Facebook app that allows social networkers to order up a ...
more
Google launched its video and voice capabilities to Gmail’s chat function Tuesday November 11th. It is a basic but easy to install addition to Gmail’s chat ability. With a quick download you can be video chatting with friends.One ...
more
If Kellogg Co. indeed proves to be the bellwether, for marketers, 2009 is
shaping up to be the year of ROI, where instead of increasing advertising budgets across the board, companies will be narrowing their marketing focus on ...
more
New technology and inventions always bring new methods of scamming. When e-mail and the internet became popular we realized how small the world really is. Internet users started receiving e-mails and instant messages from “friends” claiming to need help ...
more
Home Depot is set to launch a
Spanish-language version of its website today. The site, which will offer a full range of full-range e-commerce activities, replicates the English version of its site.
Home Depot, according to the ...
more
A surge in video games played on and developed for mobile phones is opening up new opportunities for advertisers, and the potential for opening up new revenue streams could be big.
"The thing with casual gaming is that it hits a ...
more
Tuesday was an exciting day for Yahoo. Not only did they find out their CEO would be stepping down from his position, stock prices rose and negotiations could be back on with Microsoft – busy day even for a ...
more
A growing body of study suggests that social networks may predict what consumers will buy better than demographics do, according to
Ad Age. While the studies are too new to be entirely conclusive, they do suggest that who ...
more
Scion has
long banked on its brand attributes—customization, originality, and modification—in cyberspace, and now, they appear to be going all in on kung fu puppets. Facing a near 40% decline in sales in October, and 2007 sales figures ...
more
Johnson & Johnson felt the sharp tines of the public pitchfork this week, as two days after a new campaign for
Motrin triggered an online uprising, Johnson & Johnson announced it has pulled the campaign from ...
more
According to
Ad Age, Six Flags is going guerilla to advertise the re-launch “Superman: Ride of Steel,” with a new alternative reality game (ARG) touting the ride. The re-launch comes during a trouble time for amusement centers and ...
more
YouTube and
MGM announced an agreement that will enable YouTube to show selected MGM television shows and films. The partnership will be kicked off with full-length episodes of “American Gladiators,” full-length films like “Bulletproof Monk” and ...
more
Coming soon to a closet near you: advertisements on your clothes hangers. But that’s not all—those aren’t your ordinary, every-day clothes hangers at all, but something called an EcoHanger, make from 100% recycled paper and manufactured in the United States.
The ...
more
More than 30 million people use
LinkedIn, widely-regarded as one of the more well-know social networking site for white-collar professionals, but until now, most marketers didn’t know exactly who those users were. They do now. According to ...
more
A number of traditional fast-food restaurants are beginning to make use of text messaging and rich mobile phone technology to allow customers to place online orders easily.
Pizza Hut, according to
Ad Age, is even launching ...
more
According to
Venture Beat, iSkoot, a company that gives users the ability to make Skype internet calls from mobile phones, has raised $19 million to build a mobile platform for AT&T. Set to launch in mid-November, the platform ...
more
New independent film studio Summit Entertainment is turning to niche social networking to bang the gong for its newest picture—“Twilight”, a film adaptation of Stephenie Meyer’s young-adult bestseller of the same title. The niche social network? Stay-at-home moms.
That stay-at-home moms ...
more
In the past, veterans have come home and congregated at local American Legions and VFWs to share stories, common experiences and a beer with each other, but since 1991 there has been a decrease in memberships. In efforts to ...
more
How does 7 million views in less than 48 hours grab you? By any measure, that’s a lot of eyeballs in a short amount of time, but according to
Visible Measures, that’s exactly how many people viewed President-Elect ...
more
Think of it as a face-off at center ice between two ads.
According to
Ad Age, Ad Battle, a new Facebook app, is as simple as it gets: put one ad up against another—video or print—and let the user ...
more
During a campaign that lasted nearly two years, President-Elect Barack Obama gathered a database of nearly 3 million people who not only contributed nearly three quarters of a billion dollars to his cause, but signed up to be “agents of ...
more
MSNBC reports
MySpace and
Auditude plan to announce a partnership with
Viacom Inc. on Monday which will eliminate a lot of monitoring for MySpace. Currently, MySpace tries to keep content off of its website that has been copyright-protected. If someone asks ...
more
According to
CNET, Microsoft CEO Steve Ballmer has no interest in re-opening his company’s bit to buy Yahoo, despite Yahoo’s recent steep decline in value and its termination of a deal with Google to sell online advertising. As ...
more
November 4th was a busy day. Not only did our country choose our next president but the FCC came to a decision on a major ruling as well. The FCC decided to open the largest amount of airwaves to ...
more
At a technical conference last week, according to the Wall Street Journal, Microsoft announced plans to enter the realm of cloud computing, thereby joining chief cloud computing players Amazon.com and Google in a market that could grow, according to some ...
more
October 24, 2008 may go down as watershed moment in the life of Amazon’s Kindle electronic book reader: the day the device received the imprinter of Oprah Winfrey. Why’s that? In the heyday of Oprah’s Book Club, with its legions ...
more
Bloomberg reports this morning that after failing to win support from the US government, Google has dropped plans to place ads on Yahoo. This news comes a day after reports stating that in order to appease US Justice Department officials, ...
more
According to the Wall Street Journal, at a technical conference in Redmond, WA last week, Microsoft gave the first public demonstration of Windows Seven, the next generation of the Windows operating system to follow Microsoft’s much maligned Windows Vista. Microsoft ...
more
An election that will possibly go down in history is expected to bring record breaking voters to the polls today, but are the polls ready? Cnet.com has
reported Virginia has had problems with the optical scanning due to the wet ...
more
